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STATISTICS:
A University of Bath study of 470 undergraduates revealed that 67 % of the respondents preferred advertisements with thinner models, and were more favorably disposed towards buying those products.
Beyond Stereotypes, a 2005 study commissioned by Dove, surveyed 3,300 girls and women between the ages of 15 and 64 in 10 countries. They found that 68% of women agreed that media and advertising set an unrealistic standard of beauty that they could not hope to achieve.
Mirror, Mirror
Sevdije Kastrati
KosovoGALLERYCONVERSATION
 Media Center
Across the board, Kosovar television is promoting the idea that being sexy and beautiful will automatically lead to fame, adoration and prosperity.

Women are portrayed as "decoration" rather than as strong women working and excelling in different fields and professions. As a result, we are witnessing young girls imitating what they see in the media.

Blerta Basholli and I followed  several teenage girls to show how they are influenced on a daily basis by this false but widespread representation of women they consider role models.

Mirror, Mirror comprises interviews with female singers, journalists, and other personalities from the television, as well as interviews with prominent figures who decide on a daily basis what content will be shown on Kosova television and what, as a result, will children end up watching and emulating.

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Brainwashed?
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(34 comments)
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tia N
Canada
Latest Comment
Our Media portrayal of women affects not only young girls, but married women and older women as well. And actually, the older we get, the more excluded and isolated we become. Women over 40 facing divorce, often have some sort of...
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